I’m a Senior Product Designer based in São Paulo, with 15+ years of experience in design and 6+ years working with digital products. I specialize in finance and e-commerce, designing end-to-end web and mobile experiences — from discovery and flow definition to high-fidelity prototyping and handoff to Engineering.

I have worked on projects across a range of industries and domains, including Financial Products, Fintech, Digital Banking, Payments, Consumer Products, E-commerce, Energy, and Digital Products, through BRQ Digital Solutions and Avanade, as well as on international projects across LATAM and North America. My experience includes Information Architecture, Usability Testing, data-driven continuous improvement, and building consistency through Design Systems and DesignOps practices.

My day-to-day tools and methods include Figma, stakeholder facilitation, prototyping, documentation, and alignment with cross-functional teams.

Languages: Fluent in Portuguese and Spanish, with professional proficiency in English.

Brands I've worked with

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Fernanda Abarca, 2026